Head of Marketing - £70,000-£90,000 – LondonSalary: £70,000-£90,000
We at Plexus are working with a hungry start-up that uses blockchain technology to improve the effectiveness of online retailers. They build software solutions that allow any business to take advantage of the benefits of blockchain technology. They have also built their own open source protocol that aims to engage both existing development and blockchain communities.
They are looking for a head of marketing to come in and create a marketing strategy for both their software solutions and their open source protocol that will engage with technical communities and prospective customers.
- Understanding key groups within tech and being able convey complicated technical ideas.
- Researching and analysing data in order to integrate marketing plans that support different business opportunities.
- Achieving growth through channels such as webinars, blogs, whitepapers etc.
- Looking at complicated data sets and creating detailed propositions to improve marketing strategies.
- Strong technical understanding, ideally having experience/interest in blockchain technology.
- Several years’ experience in technology based B2B marketing.
- Experience building marketing strategies for technology from the group up.
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